Mortgage StrategyFebruary 4, 2008
“Low Mortgage Rates” Is Not A Selling Feature, It’s A Planning Standard
When mortgage rates fell in early-January, it breathed life into a huge swath of loan officers that were getting ready to leave the business. It's a terrible turn of events for homeowners and homebuyers. With everyone focused on rate, rate, rate, the lowest-of-the-low loan officers are in their natural habitat....